PRODUCT DESIGNER BLOG

Bringing a new product to market is exciting, but it is also full of risk. Many entrepreneurs and even established companies focus heavily on the idea, the look, and the functionality of a product, but experienced product developers and industrial designers know that success often depends on something less visible: designing to minimize risk and prevent problems before they happen. Strategic design is not just about making a product look good or function properly. It is abo

Why Designing and Manufacturing Your Product Is Only Half the Investment In Field of Dreams, the famous line is whispered: “If you build it, he will come.” It’s a powerful cinematic moment—but a dangerous business assumption. In reality, if you build it, they usually don’t come. Not automatically. Not consistently. Not without deliberate effort. After 30 years in Industrial Design and New Product Development, I can say with certainty: designing and manufacturing your product

This idea has many applications in business, but in this article I want to focus on how a product I helped develop at Black & Decker evolved from a niche-use tool into a long-term, go-to solution. The product was the DeWALT DW902 7.2-volt Two-Position Screwdriver . Building on the Black & Decker two-position VersaPak screwdriver—originally designed for small home projects—we identified an opportunity to create a professional-grade tool that could work effectively in tight spa

Radius Engineering's Same-Qualified Resin Transfer Molding (SQRTM) Composite Molding Machine Most people walk into a factory and see machinery. I walk in and see a conversation happening between humans and the equipment they rely on. That conversation can be smooth, intuitive, and efficient… or it can be complicated, frustrating, and expensive. The difference often comes down to Industrial Design—an element that’s historically overlooked in industrial manufacturing but is qui

Bullseye Design Worx shares what the "Top 5 Product Design Mistakes & How To Fix Them"

Molds are expensive! Misunderstandings are even more expensive. Ask your molder these 30 questions to get on the same page.

Bullseye Design Worx, based in Denver, Colorado offers Industrial Design Services to local, national and international clients. Our prior experience working in-house for companies like Ford, DeWALT, Karcher and others has given us the know how to get your product to market.

Bullseye Design Worx offers Industrial Design Services and Product Design Development Services. Check out our full Industrial Design Portfolio or view a few of our Product Design Projects below: Our Product Design Portfolio includes products we have worked on for inventors, entrepreneurs, start-ups, engineering firms, and established companies.

Bullseye Design Worx is an 3D Product Design Company based in Denver, Colorado. We work on 3D Product Designs with clients nationwide. We offer Product Design Services including 3D CAD Modeling Services, Physical Product Development, and Product Development Consultant services.